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Job Description

Job Description

• Plan, launch, manage and optimize customer acquisition campaigns across digital channels including paid Search, Social, Display, Mobile, and Affiliates.
• Execute best practices in paid search, continual evaluation and optimization of bidding strategies; uncover new opportunities in keyword expansion and discovery.
• Execute growth hacking tactics for customer acquisition via non-paid channels.
• Execute lead generation campaigns from scratch to the very finish.
• Manage affiliate marketing campaigns with publishers and affiliate networks.
• Acquire new publishers and partners for affiliate cooperation.
• Get results. Deliver growth and profitability.


• Manage ongoing A/B testing, including ad copy and landing page optimization to improve click-through and conversion rates.
• Work with the tech team to identify product improvements to enhance customer experience.


• Analyze online user behavior, conversion data and customer journeys, funnel analysis and multi-channel attribution.
• Regularly analyze data to develop actionable hypotheses and conclusions.


• Track and monitor reporting of campaign results weekly / monthly / quarterly / yearly.
• Generate reports for senior management team on paid search account performance, optimizations and learnings.


• Fast learning, hard working, always eager to go the extra mile
• Previous lead generation, growth hacking and user acquisition experience is necessary
• Superior problem-solving skills with attention to detail
• A healthy blend of analytical and creative skills, with a strong bias towards getting stuff done
• Ability to work with minimal guidance and demonstrate self-starter qualities

About MyMicroInvest

MyMicroInvest is a "Venture Capital" investment crowd-funding platform that allows anyone to invest alongside professional investors in European start-ups and SMEs, in return for equity or an annual return. Individuals can invest (from €100) in companies listed on MyMicroInvest under the same financial conditions as those offered to professional co-investors.The platform provides entrepreneurs of start-ups and growing businesses to connect with potential investors and achieve their fundraising goals. Unlike crowd-funding platforms like Kickstarter, Indiegogo or KissKissBankBank, MyMicroInvest gives investors real equity in the companies they fund.We believe that co-investment ensures a better selection of start-ups and optimises their follow up.For fundraisings over 100k€, we publish a FSMA (Belgian Financial Regulator) approved prospectus.
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